3-IN-1 EYE MAKEUP: The ultimate triple threat: This 3-in-1 creamy eyeshadow, primer, and eyeliner delivers richly pigmented color that won't budge, smudge, or crease. EASY TO APPLY: The velvety, buildable eye formula easily swipes over your lids with your fingertips, brush, or liner brush. BUILDABLE FORMULA: It's never been easier to create a range of looks and prime your lids to build the color you want and lock in your look. Available in 8 long-lasting colors that range from essential to vibrant. HOW TO USE: Use fingertips, an eyeshadow brush , or liner brush to apply and blend. If using as primer, allow to set before applying more color. SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified.